37Games was Granted Four Awards at China Game Industry Annual Conference(CGIAC)

37Games shines a lot in this CGIAC(China Game Industry Annual Conference) from which 37Games was granted four biggest awards. Starting from 2003, the CGIAC has become one of the top conferences for the gaming industry in China. From the tech giant Tencent to innumerable start ups, the gaming industry in China has expanded exponentially.

37Games Li Yi Fei also won both the “Outstanding Entrepreneur Award” and the “Outstanding Enterprise Award”. Mr.Li has been dedicating the expansion of 37Games from a local browser game company to an international player in the gaming sector. Now 37Games has platforms covering all the Asia -- and the western markets of North America and Europe. 

Except for the above award mentioned, the browser game of "大天使之剑" from 37Games also received the “Best Animation/Game Product of 2014” because of the great success. Launched in this June, 大天使之剑 has surpassed all expectations to become the largest browser game in China in terms of players. It is estimated that 大天使之剑 has even opened one server per hour. The official site is :http://dts.37.com/. 

Noting 大天使之剑 unrivaled quality in the browser game sector, Li Yi Fei intends to publish and develop higher quality browser and mobile games based on a foundation of IP rights from popular culture gamers. This strategy, he believes, will lead 37Games enter the mature Western markets and the globe emerging gaming markets.

While 大天使之剑 is a 3D legend game in Chinese version. You can just play the English game in the English platform of 37Games: http://en.37.com

Why You should Play Nightfalls

Someone pointed out that nightfalls is a copy of diablo3. But from my part, they are total different games, and they shouldn't be compared because nightfalls is just browser-based game while diablo is a client game. The feeling of playing browser game and client game poles apart.

If you mean the game stories instead of other aspects between nightfalls and diablo 3 are alike, i think you are misguided. You can take a look of nightfalls background:

A long time ago, the battle between angels and devils has been raging all the time. Archangel Arius fell in love with devil Lilith. This unholy union of angel and devil brought the offspring of humans. Afterwards, angels won the battle and they sealed three Devil Kings temporarily with the Sealing Stone. However, angels have different opinion on how to deal with human beings. 

In the Angel Congress, Sherri promised to protect human beings and also granted human beings the duty of guarding the Sealing Stone. The human hero King Lee Twist who had once sealed Devil King was while lured by Devil King then unfortunately went crazy. As a result, the Sealing Stone loosened and Angel Congress was disappointed on human beings. 

Therefore, in order to save human beings, Sherri gave up her angel status and came to the earth to find the Sealing Stone with human beings. At this time, the daughter of Devil King, Sia, found the Sealing Stone and became the new Dark Goddess. Even though Sia was Sherri’s friend, Sherri has to kill Sia. Then the game will be over. 

Unlike other browser games, nightfalls is the first real-time turn-based MMORPG of high quality published by 37Games. The graphics are even better than that of Wartune. When you are completing the task in branch line, you will also see outfits randomly falls. The deacon will assign these outfits to the guild members. It's open who has received the outfits.

37Games intend to be the "Blizzard" in browser game industry. Will it be? Without doubt that you should play nightfalls based on its graphics, game stories, game style, unique outfit acquiring and gameplay from the future blizzard. 

Nightfalls still has not released yet. You can play other games from 37Games first: 

http://gameonwebs.blogspot.com/p/play-browser-games.html

Ten Ways to Promote New Browser Game

After you have developed a new game, the next step is how to draw traffic to your game. In other words, you need to get as more as players for your games. I am also the marketer and the following ways are the most useful that i tried . Before you start trying, you need to figure out what are the competitive advantages of your games since it's the core and fundamental elements. No one want to play a games without any features. 

One- Social Website Interaction

Social websites like facebook, twitter, Google+, Reddit, etc. tend to be the popular marketing place. Don't just post your own information, remember to interact.

Two- Writing Blogs

Writing blogs is the best way to drive the organic traffic. If only you insist on writing game related blogs and interacting with other bloggers, there will be a steady flow of traffic even if you do nothing with other promoting ways. The most useful blog platform based on my experience are blogger, blog, wordpress, tumblr and FC2.  

Three- Incentive Mechanism

Why the browser game worth playing? No one would reject freebies. Try to give the first players free prop to stimulate their interests to enter the game. If they entered the game, it's possibly for them to become the loyal players.     

Four- Mouse to Mouse Marketing

Drive the first players to invite their friends to play this game. Why they will do this for you? Because if a people played the browser game through their inviting links, they can get large amount of free props that need to pay in the first place . 

Five- Share Links

There are link sharing mechanism in some forums and blogs. You can put your links in the website. If you shared other links listed, people will promote your links as well. The most useful one i am trying is viralcontentbuzz. 

Six-Submit Game Review

The content of some game site are totally user-contributed like N4G. It's a good chance to get your game exposing on these sites. When you write the reviews, bring the important factors such as the release time, developer, publisher, game feature, game story, game video, pictures, soud, screen quality, UI, etc. 

Nine- Create game Community

It's very important to create a game community where you can update the game news, event and your players can also report bugs or communicate the gaming experience.  

Ten- Submit the press release 

It's far more enough to post news in the community. You need to target your news readers widely. Let the press release websites to distribute your news sounds nice. Such as gamepress. Once you submit game new valuable on gamepress, other game website will pick to print to their own websites. 

If you have other good ideas, welcome to comment below and let's learn together. 
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